Back to Glossary

PIM

What Is A PIM?

Simply defined, Product Information Management software is a centralized system that automates the processes of handling various business data leveraged to push products through marketing to sales in various distribution channels. This information may include product content, images, graphics, catalog, sizes, and weight.

PIM Advantages

PIM System helps businesses:

  • Enhance their data integration with management systems for overall business success.
  • Centralizes and manages all product data, making it easy to share information across multiple sales channels.
  • Saves time and costs by ensuring product information accuracy, which also mitigates management risks.
  • Allows suppliers to audit and optimize delivery methods.
  • Enhancing customer experience by reducing cart abandonment.
  • Seamless integration unlike other eCommerce enterprise solutions, such as EPR. In return, this helps in flexibility and customization.

When eCommerce Business Needs PIM

An eCommerce business needs a PIM solution when:

  • It no longer receives positive feedback due to poor customer experience.
  • Employees get overwhelmed with repetitive manual data entry tasks.
  • Launching new products

 

Frequently Asked Questions About PIM

Who uses PIM system

PIM tool integration is prevalent in the eCommerce industry, especially among B2B (business-to-business) and B2C (business-to-consumer) entities. Typically, these businesses sell products and services across multiple industries and sales channels.

Why use PIM?

A PIM tool comes with adequate storage for all your product data and automated retrieval mechanisms to enhance productivity. Moreover, PIM software auto-generates reports for real-time insights into data and decisive actions. This enhances scalability while improving customer experience at the same time.

What do I need to start using PIM?

First, you’ll need to conduct a PIM design and discovery workshop with all relevant stakeholders in your organization. After that, your team needs to go through PIM tool orientation and familiarize themselves with its features and understand how PIM works before configuration and the actual PIM migration.

How PIM helps my eCommerce business

PIM system helps your eCommerce business automate product information management for greater accuracy, consistency, and customer satisfaction. This solution also saves the costs and time needed for manual processes.

Does PIM help in syndicating product content?

Yes. PIM is a tool that assist with the distribution of data across various channels while maintaining data compliance in line with the specific channel requirements.

You May Find It Interesting

Gepard Product Updates [June]
4 min read
Gepard Updates

Gepard PIM June 2025 Product Updates: Smarter Content, Faster Pipelines

Explore Gepard product updates: AI-powered multilingual content, one-click URL scraping, pipeline builder, stability boosts.

Read more
PIM Scalability Issues: Your PIM Shouldn’t Hold Your Business Back

Scalability Issues: Your PIM Shouldn’t Hold Your Business Back

Is your PIM slowing you down? Learn how to scale your product data management and future-proof your eCommerce growth with Gepard PIM.

Read more
Convert Your Product Data From PDF to JSON for Free
2 min read
Gepard Updates

Convert Your Product Data From PDF to JSON for Free

Convert product data from PDF to JSON for free! Save time, reduce errors & streamline listings. Fast, easy tool for retailers, brands & developers.

Read more
​​Gepard PIM: May 2025 Product Demo Recap
3 min read
Gepard Updates

Gepard PIM: May 2025 Product Demo Recap

Discover Gepard PIM’s May ’25 updates: real-time imports, PDF product imports, drag-drop media, inline attribute creation and AI extraction.

Read more
Preparing for the Circular Economy Act 2026

Preparing for the Circular Economy Act 2026

Learn how manufacturers can align with the EU Circular Economy goals by preparing for the Circular Economy Act 2026.

Read more
How Top Brands Use PIM to Rule the Digital Shelf

How Top Brands Use PIM to Rule the Digital Shelf

See how top brands use PIM solutions to manage product content, improve digital shelf performance, and grow faster across eCommerce channels.

Read more
eCommerce Product Data Compliance with EU Regulations [Checklists]

EU Compliance Made Easy: Essential Checklists for eCommerce Success

We’ll dive into key EU regulations like EPREL, GPSR, the Digital Product Passport, and more, complete with handy checklists you can use.

Read more
What Is Jobs To Be Done?

Jobs To Be Done For eCommerce Customer Journey Map

Learn what is jobs to be done approach and how to apply JTBD framework for an eCommerce customer journey mapping.

Read more
Customer Journey Touchpoints

A Guide To eCommerce Customer Journey Touchpoints And Mapping

Comprehending eCommerce journey mapping and touchpoints can help you drive sales and enhance consumer experience. Learn all the essentials in this guide.

Read more
SME eCommerce

B2B eCommerce SME Growth: Connecting To Marketplaces

Learn how small and medium B2B eCommerce enterprises can drive growth and reach out to a larger customer audience by harnessing international B2B marketplaces.

Read more

Let’s Get In Touch

Need to contact us? Just use this form

Gepard Privacy Policy
Success