Maryna Tarasenko

About Maryna Tarasenko

Digital Marketing Strategist

A passionate B2B marketing professional with solid expertise in integrated marketing communications, go-to-market strategy, and analytics, driven by marketing meaningful products to the world.

Articles By This Author

Gepard Features Hub: Product Data Validation For eCommerce
7 min read
by Maryna Tarasenko
Product Information Management

How PIM Tool Simplifies Product Information Manager Flows

Learn how the PIM tool can automate prosuct data-related tasks and simplify product information manager flows.

PIM PIM software product information management
Product Data Mapping In eCommerce
10 min read
by Maryna Tarasenko
Product Data Syndication

eCommerce Product Data Mapping: Purpose And Techniques

Effective data management is essential for any business. Learn about the role of data mapping in eCommerce and boost your sales today.

data mapping product content syndication product data
What Is The Future Of PIM?
8 min read
by Maryna Tarasenko
Product Information Management

The Future Of PIM Solutions: More PXM Capabilities

Up-to-date eCommerce calls for high-end tools. Learn how PIM solutions evolve today to set the stage for streamlined digital business.

PIM PIM software product experience management product information management PXM
eCommerce Tech Stack
10 min read
by Maryna Tarasenko
eCommerce Strategy

eCommerce Tech Stack: Retail VS Manufacturer Tech Instruments

How to build a perfectly fitting eCommerce technology stack for retail or manufacturing purposes? Here is a cheat sheet with relevant tools and pro tips.

eCommerce eCommerce instruments technology stack

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What Are Top Product Data Challenges For eCommerce?
9 min read
by Maryna Tarasenko
Product Information Management

TOP-5 Product Data Challenges For Manufacturers

Manufacturers face a lot of challenges in delivering on the market requirements. Find out about the most pressing ones and how to overcome them.

PIM PIM software product content product data product data challenges
Gepard And Grover
2 min read
by Maryna Tarasenko
Gepard Updates

Grover Chooses Gepard For End-to-End Product Content Syndication

Grover, the market leader in technology rentals, is choosing Gepard to enable end-to-end product content syndication.

Gepard Updates Grover
What Is Flexible PIM?
11 min read
by Maryna Tarasenko
Product Information Management

PIM As An Ultimate Data Quality Booster. How Flexible Is Your PIM Solution?

How to make sure a PIM solution you are looking to adopt would perform to the max and bring sales-boosting results in the field? Here’s a guide on the main properties of a flexible PIM tool.

PIM PIM software product information management
What Is Simple PIM?
9 min read
by Maryna Tarasenko
Product Information Management

Simple PIM Solution: Basic Setup For Your Business

Do you need a simple PIM? Is it suitable for SMBs? Find valuable information about the benefits and process of PIM implementation.

PIM PIM software simple PIM

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