Back to Glossary

UPC

What Is UPC?

A universal product code is a globally accepted barcode, usually drawn in form of lines, branded on a product’s packaging for ease of identification.

How To Obtain UPC Barcodes?

  • Visit the GS1 website and apply for UPC codes.
  • You will pay a membership fee, which is determined by the number of codes you want.
  • GS1 will assign you a prefix. This is an exclusive number that showcases you as the manufacturer.
  • You will then generate all your items’ ID numbers and initiate a request from the GS1 website to have them sent your way.

UPC Barcodes For Amazon

Amazon has put in place a strict policy that requires sellers to get their codes directly from GS1 and not resellers. They are keen on validating their authenticity by conducting a UPC lookup against the GS1 UPC database.

If Amazon identifies a product with an invalid barcode, it will temporarily or permanently revoke the seller’s Amazon trading abilities. It will also do away with any reviews on the product that users left behind.

How To Create A Barcode

First, you must register your business with GS1. Also, you need to have your prefix and serial numbers ready. It is then that you will log on to an online barcode generator such as this.

There, you will also be required to pick the appropriate barcode type for you. You also need to fill in vital information such as the barcode data, its measurement, your email, and the UPC (optional). It is then that you can download the code to your email.

How To Place A Barcode On A Product

Ideally, barcodes are placed at the back of a product’s packaging, on the bottom-right side. However, you also need to consider the packaging’s curvature before placing the barcode on a product. If the surface is flat, consider the ‘picket fence’ barcode orientation and ‘ladder’ orientation for curved surfaces.

Remember that all codes should be imprinted on a smooth surface to ensure the barcode scanner reads it well.

RELATED TERMS

Frequently Asked Questions About UPC

What is a barcode?

A barcode is a set of 8 to 12 universally acceptable bar codes that label a product for easy identification.

What is the difference between SKU and UPC?

SKUs are for the sole purpose of keeping track of inventory while UPCs are for universally identifying products and manufacturers. Another notable difference between the two is that the latter comprises numerical values only while the former consists of numbers and letters.

How to read a barcode?

A barcode scanner will help you read product codes in seconds.

When was the barcode invented?

It was invented in 1951 by Norman Joseph Woodland and Bernard Silver.

You May Also Like

What Is eCommerce Ecosystem?
10 min read
eCommerce Strategy

How To Build A Successful eCommerce Ecosystem & Partnerships

In order to grow, it is important for a business to have a single platform for all market participants. Learn how to build an eCommerce ecosystem for a sharp competitive edge.

Read more
What Are Top Product Data Challenges For eCommerce?
7 min read
Product Information Management

TOP-5 Product Data Challenges For Manufacturers

Manufacturers face a lot of challenges in delivering on the market requirements. Find out about the most pressing ones and how to overcome them.

Read more
SME eCommerce
10 min read
eCommerce Strategy

B2B eCommerce SME Growth: Connecting To Marketplaces

Learn how small and medium B2B eCommerce enterprises can drive growth and reach out to a larger customer audience by harnessing international B2B marketplaces.

Read more
Gepard And Grover
2 min read
Gepard Updates

Grover Chooses Gepard For End-to-End Product Content Syndication

Grover, the market leader in technology rentals, is choosing Gepard to enable end-to-end product content syndication.

Read more
Can I Sell On TikTok?
7 min read
Insights / Trends

Will TikTok Become The Next Major Cross-Border eCommerce Platform?

Learn about the benefits of social commerce and explore how TikTok has evolved into an international eCommerce platform.

Read more
Gepard PIM vs In-house PIM
8 min read
Product Information Management

Gepard vs. In-House: Which PIM Solution Is Better?

What is better, buying or building a PIM solution? Why not both? Find out how you can get unique functionality faster than custom development.

Read more
What Is Flexible PIM?
9 min read
Product Information Management

PIM As An Ultimate Data Quality Booster. How Flexible Is Your PIM Solution?

How to make sure a PIM solution you are looking to adopt would perform to the max and bring sales-boosting results in the field? Here’s a guide on the main properties of a flexible PIM tool.

Read more
Niche Influencers Content
7 min read
Insights / Trends

5 Easy Ways For eCommerce Business To Find Niche Influencers

Do you want to boost your eCommerce business with the help of influencer marketing? Use these 5 tips to find the right niche trend spotters for your next campaign.

Read more
PXM Top Advice
9 min read
Product Experience Management

PXM Best Practices: Top 5 Advice

Explore the best PXM practices from business experts and get practical advice on product experience management.

Read more

Let’s Get In Touch

Need to contact us? Just use this form

Gepard Privacy Policy
Success