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Yuliia Honcharova
Head of Marketing at Gepard
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eCommerce Product Data Migration: How to Move Data Without Losing Your Mind

2 min read
Published: February 18, 2025
Updated: May 2, 2025

eCommerce product data migration often feels like trying to move an entire house — but without boxes, labels, or even a moving truck. You’re dealing with old spreadsheets, scattered databases, and outdated systems, all while trying to transition smoothly into a new PIM.

Suddenly, you realize you have duplicate SKUs, missing product attributes, and outdated descriptions you haven’t touched in years. Sound familiar? You’re not alone.

Why Is Product Data Migration So Painful?

  • Old systems don’t “talk” to new ones. Trying to transfer data between systems with different formats and structures leads to compatibility headaches.
  • Manual entry means errors, inconsistencies, and a LOT of frustration. Copying data manually? Prepare for typos, misplaced decimal points, and missing images.
  • Cleaning and standardizing data takes time. Different marketplaces have unique formatting rules, and enforcing a unified structure isn’t easy.
  • Some PIMs make importing a nightmare. If your PIM solution requires extensive configuration before you can even upload a product list, you’re already behind.

And let’s not forget the most significant frustration — lost data. The last thing you want is missing product descriptions, incomplete specifications, or broken image links when your listings go live. Even worse? Finding out after the fact that your PIM didn’t store crucial metadata correctly, leaving your customers confused and your sales affected.

How to Make Migration Simple & Painless

  1. Start With a Data Audit – Before migrating, clean up your data! Remove duplicates, fill in missing product attributes, and standardize formats.
  2. Use Automated Import Tools – Look for a simple and easy-to-use PIM (like Gepard 😉) AI data solutions services, or eCommerce product data migration tools that allow bulk imports, API connections, and easy-to-map fields.
  3. Migrate in Phases – Instead of dumping everything at once, move data in smaller chunks to test and troubleshoot issues early.
  4. Validate & Test Before Going Live – Always check how your data appears in the new system before fully switching over.
  5. Get Expert Support – If things get messy, a PIM with real people who actually help (not just chatbots) makes a world of difference.

Bonus Tips for a Smooth eCommerce Product Data Migration

Backup Everything!

Before you start migrating, make sure you have a complete backup of your product data. You don’t want to lose years of valuable information because of a technical hiccup.

Map Your Data Correctly

Before importing, ensure that attributes like SKU, product title, description, and specifications align perfectly with the new PIM’s structure.

Test Small Batches First

Instead of migrating your entire product catalog at once, try a small test batch to make sure everything works smoothly.

Keep Stakeholders in the Loop

Your sales, marketing, and IT teams should all be aligned on the migration process. This will prevent miscommunication and last-minute issues.

Final Thought

Good News? Gepard makes data migration simple, affordable, and stress-free. Easy bulk imports, clear AI mapping, and no headaches. Try our free demo and see for yourself!

Yuliia Honcharova
Written by Yuliia Honcharova
Head of Marketing at Gepard
20 years in Digital Marketing, SEO, SEM. Driving the strategy, planning, and execution of the company's marketing initiatives to achieve its international business objectives. Created and implemented Digital marketing and SEO strategies for businesses in varied domains including eCommerce.

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