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Liubov Pesotska
Written by
Liubov Pesotska
SEO Specialist at Gepard
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eCommerce Shopify

Top 10 Most Read Publications About Shopify in 2022

9 min read
Published: January 30, 2023
Updated: April 25, 2023

The Shopify platform is one of the most popular eCommerce solutions today. For many entrepreneurs, it is indeed the perfect solution. Unlike Magento, WooCommerce, Volusion, and other website builders, Shopify requires minimal effort and virtually zero website-building skills. You don’t have to worry about programming, hosting, or buying a domain through a reseller.

In this article, we have collected the top 10 most-read materials about Shopify in 2022. Read this article until the end to learn more about Shopify meaning, how it works, how to build a store using this service, what is the price range of the tool, the 60 most inspiring stores built on Shopify, and much more.

Why Shopify?

At the last marketing team call, we thought about how we can sum up 2022 for the benefit of readers. We chose to analyze & share the best eCommerce articles of the previous year, and we decided to write about Shopify unanimously. First, let’s take a look at some Shopify statistics, you will be completely surprised.

Top Shopify Statistics In 2022

  • Over 4.1 million eCommerce sites are built with Shopify (BuiltWith)
  • As of July 2022, Shopify has captured nearly 11% of the total eCommerce market share (Statista)
  • Shopify is used by eCommerce stores in over 175 countries around the world (Shopify)
  • The average order value of online purchases made via Shopify is $85, and the top 20% and 10% of Shopify stores tend to have an average order value of $192 and $311 respectively (Littledata.io)

Let’s get down to reviewing the top 10 Shopify content pieces in 2022.

What Is Shopify & How Does It Work (2022 Guide) by Forbes

Amount Of Traffic: 77M
Authors: Krista Fabregas, Kelly Main
Date Of Publishing: Aug 29

Who Will Be Interested?

  • People who are interested in starting an eCommerce business, selling products online, and want to understand the general workings of the Shopify platform.
  • eCommerce consultants or analysts who are researching different platforms to recommend to clients or to inform their own business decisions.
  • Marketing and sales professionals who are looking for an easy-to-use and affordable platform to sell their products or services online.
  • Business owners who are looking to create an online store and considering using Shopify as their platform.
  • Developers or designers who are building eCommerce websites for clients and are considering using Shopify as the platform.
  • IT professionals who are responsible for maintaining eCommerce websites and are researching different platforms to choose the best one.

Brief Article Overview

This article is like a guide to the Shopify app. Here you can get acquainted with Shopify what is it, find step-by-step instructions on how to launch your online store on this eCommerce platform with helpful screenshots and get detailed information about pricing plans for using this product. You can also find advantages and disadvantages, and answers to questions about what and where you can sell using Shopify. In the end, you can read the frequently asked questions and form an even more detailed understanding of this platform.

Shopify Store and Omnichannel Retail by Engati

Amount Of Traffic: 57.3K
Author: Jeremy DSouza
Date of Publishing: Nov 9

Who Will Be Interested?

  • Business owners who operate both physical and online stores and want to integrate Shopify with existing websites to create a seamless shopping experience for customers.
  • Retailers who are looking to expand their reach by selling on multiple channels, such as social media or marketplaces, in addition to their existing physical and online stores.
  • Entrepreneurs who want to sell their products on social media platforms like Facebook or Instagram, as Shopify Omnichannel retail allows for integration with these platforms.
  • IT professionals who are responsible for maintaining and integrating eCommerce websites and are researching different platforms to choose the best one.
  • eCommerce consultants or analysts who are researching different platforms and Omnichannel retail capabilities to recommend to clients or to inform their own business decisions.

Brief Article Overview

In this article, you will find a deep understanding of how to create a pleasant buying experience for your client using omnichannel. The article describes in easy language the difference between multichannel Shopify retail and omnichannel retail, and how omnichannel can help you to raise customer satisfaction and other important eCommerce KPIs. Short and concise article based on statistical data that will take 5 minutes to read it.

How To Build A Shopify Store: Step-by-step Guide by The Crowdfunding Formula

Amount Of Traffic: 18K
Author: Iskouhie Poladian
Date Of Publishing: Oct 19

Who Will Be Interested?

  • Entrepreneurs who want to create an online store to sell their products or services.
  • eCommerce consultants or analysts who want to learn about the features and capabilities of Shopify to recommend it to clients or to inform their own business decisions.
  • People who are interested in starting an eCommerce business and want to understand in general how Shopify works and how to create a store on it.
  • Developers or designers who are building eCommerce websites for clients and want to learn how to use Shopify to create a store.
  • IT professionals who are responsible for maintaining eCommerce websites and want to learn how to use Shopify as a platform.

Brief Article Overview

This article is a step-by-step guide to how to build Shopify website from creating a personal account to enabling payments, checkouts, taxes, and shipping rates. This article consists of 15 detailed steps, with helpful screenshots and tips. By following this guide, you will be able to run a successful online store in a short amount of time.

Shopify Pricing 2022. Which plan’s best? How To Avoid Expensive Fees! By Tool Tester

Amount Of Traffic: 381K
Authors: Josep Garcia, Inka Wibowo
Date Of Publishing: Nov 22

Who Will Be Interested?

  • Business owners who are looking to create an online store and are considering using Shopify as their platform.
  • People who are interested in starting an eCommerce business and want to understand the general workings of platforms like Shopify and their pricing.
  • Developers or designers who are building eCommerce websites for clients and are considering using Shopify as the platform.
  • IT professionals who are responsible for maintaining eCommerce websites and are researching different platforms to choose the best one.
  • eCommerce consultants or analysts who are researching different platforms to recommend to clients or to inform their own business decisions.

Brief Article Overview

This interactive article covers all the details of Shopify pricing. A very cool feature of this publication is a built-in Shopify calculator that will estimate the cost specifically for your store, as well as a 6-question quiz that will help you determine the right tariff plan. You can also find a detailed comparison of all Shopify pricing plans when to choose and avoid each of the plans, a comparison of monthly, annual, and biennial plans, and information about Shopify transaction fees and additional costs. At the end of the article, you will get 3 tips on how to reduce Shopify costs and get answers to frequently asked questions.

How To Connect Your Store With PIM & Content Providers by Gepard

Amount Of Traffic: 20K
Author: Liubov Pesotska
Date Of Publishing: May 31

Who Will Be Interested?

  • Entrepreneurs who operate an online store on Shopify and want to improve the way they manage and distribute product information for better Shopify purchase ordering.
  • Retailers who sell products across multiple channels, such as in-store, online, and on social media, and want to ensure that their product information is accurate and consistent across all channels.
  • eCommerce managers or IT professionals who are responsible for maintaining and integrating eCommerce websites and want to learn about different solutions to improve their product management.
  • Product managers, catalog managers, or eCommerce analysts who are responsible for managing product information and want to learn about the benefits of integrating a PIM system with a Shopify store.

Brief Article Overview

The article has collected a detailed guide about what is Shopify integration. Here you can find information about the most common Shopify connections such as QuickBooks, Hubspot, Facebook/Instagram, Paypal, and Stripe, as well as exactly how Shopify integrates with other online trading services. In the second half of the article, the focus is specifically on Shopify + Content Service Providers + PIM integration, why digital stores need it, how to choose the right CSP provider, and the benefits that you will get from this integration.

Shopify Partner Program: How Does It Work? By Adoric

Amount Of Traffic: 182K
Author: Ohiozoje Okugbe
Date Of Publishing: Sep 30

Who Will Be Interested?

  • Web designers and developers who want to create custom websites or apps for Shopify merchants.
  • Digital marketing agencies that want to help Shopify merchants improve their online presence and drive sales.
  • eCommerce consultants and analysts who want to provide expert advice and guidance to Shopify merchants.
  • Freelancers and independent contractors who want to offer their services to Shopify merchants
  • Businesses that sell third-party apps, plugins, or other tools to help Shopify merchants to improve their businesses.
  • Other related services providers to help with payment gateway, shipping, fulfillment, customer service, and more.

Brief Article Overview

The article reveals all the details of the Shopify Affiliate Program: who can become a partner, how this program works in various directions (development, marketing, design, etc.), a step-by-step guide with screenshots on how to become a partner, and how to add partners. So if you have relevant skills and a good understanding of how Shopify works, you can apply to become a Shopify Partner via the link in the article.

Read more info on Shopify integrations:

How To Integrate Shopify Shop With Other Platforms?
12 min read
Liubov Pesotska
eCommerce Strategy

Shopify Integrations: How To Connect Your Store With PIM & Content Providers

An out-of-the-box Shopify store is great but hardly sufficient for merchants looking for scale growth. Shopify integrations are to the rescue. Read and learn how to customize your e-store with CSPs and PIM integration.

Shopify Shopify Connector

Magento vs Shopify: Which One Is Ideal for Your Online Store? By Hostinger

Amount Of Traffic: 2.2M
Authors: Tamara J. & Jordana A.
Date Of Publishing: Dec 24

Who Will Be Interested?

  • Business owners or entrepreneurs who are looking to create an online store and are considering which platform to use.
  • Developers or designers who are building eCommerce websites for clients and need to decide which platform to work with.
  • IT professionals who are responsible for maintaining eCommerce websites and need to choose a platform that is suitable for their organization’s needs.
  • eCommerce consultants or analysts who are researching different media to recommend to clients or to inform their own business decisions.

Brief Article Overview

This article can safely be called a Сomplete Сomparison Guide for those who choose what platform to use Shopify or Magento. The article touches on issues such as which platform is easier to use, which has better store management, which has lower payment fees, which is more scalable, which is more customizable, which platform is better for marketing and SEO, and other useful comparison features. Based on this article, you can finally decide which platform to use for your online business.

20 Best Shopify Apps To Grow Your Online Store [2022] by Skubana

Amount Of Traffic: 42.2K
Author: Gina Tirelli
Date Of Publishing: Mar 17

Who Will Be Interested?

  • Entrepreneurs who operate an online store on Shopify and want to improve their store’s performance and increase sales.
  • eCommerce managers or IT professionals who are responsible for maintaining and integrating eCommerce websites and want to learn about different solutions to improve their stores.
  • Digital marketers or growth hackers who are looking for new ways to promote and grow their online store.
  • Shopify developers or designers who are building eCommerce websites for clients and want to learn about the best apps to improve store performance.
  • eCommerce consultants or analysts who are researching different solutions to recommend to clients or to inform their own business decisions.

Brief Article Overview

An informative article that helps you understand how to choose the right Shopify app for your store, as well as what are the top 20 apps that will suit various industries. The prices of these applications are from $9 to $100 per month, which allows them to be implemented today by both small and large businesses. If you don’t have time to read the full article – you can download the report to read it at any time convenient for you.

The 60 Most Inspiring And Successful Shopify Stores by Oberlo

Amount Of Traffic: 3.6M
Author: Maryam Mohsin
Date Of Publishing: Jul 4

Who Will Be Interested?

  • Business owners who operate a Shopify store and want to learn from other successful businesses to improve their own performance.
  • eCommerce managers or IT professionals who are responsible for maintaining and integrating eCommerce websites and want to learn about different solutions to improve their stores.
  • Digital marketers or growth hackers who are looking for new ways to promote and grow their online store.
  • Shopify developers or designers who are building eCommerce websites for clients and want to learn about the best practices and case studies to improve store performance.
  • eCommerce consultants or analysts who are researching different solutions to recommend to clients or to inform their own business decisions.

Brief Article Overview

An easy-to-read, inspiring article highlighting 60 interesting Shopify store cases that have stood out from the crowd. Their success varies from executing excellent store ideas to having high-end clients like Ben Affleck to earning multimillion-dollar investments and six-figure revenues. You can also find links to every store in the article and get more profound inspiration for running your own successful digital store. After all stories, you can find tips on How to set up a successful Shopify store.

10 Brilliant Shopify Success Stories [+Tips for Entrepreneurs] by Wisepops

Amount Of Traffic: 25.1K
Author: Caro Cooper
Date Of Publishing: Dec 21

Who Will Be Interested?

  • People who are interested in starting an eCommerce business and want to understand the general successes that can be achieved by using Shopify.
  • Entrepreneurs who operate an online store on Shopify and want to learn from other successful stores to improve their own store’s performance.
  • eCommerce managers or IT professionals who are responsible for maintaining and integrating eCommerce websites and want to learn about different solutions to improve their stores.
  • Digital marketers or growth hackers who are looking for new ways to promote and grow their online store.
  • Shopify developers or designers who are building eCommerce websites for clients and want to learn about the best practices and case studies to improve store performance.
    eCommerce consultants or analysts who are researching different solutions to recommend to clients or to inform their own business decisions.

Brief Article Overview

This article contains 10 stories of successful businesses such as Asphalte which earns €25 million/year, Partake Foods with an income <$5 Million/year, Chubbies which has $45 million/year, etc. Each case contains Brand Story, Recipe for Success, and Tips on how to get benefit from the Shopify store. You will also find Shopify success facts that are based on proven statistics.

Conclusion

In 2022, Shopify showed strong growth rates and, based on statistics, a high level of user satisfaction and trust. In 2022, more than 4.1 million sites were already registered. To stand out from the competition, successful stores use additional integrations that help increase the efficiency of their business.

One of the most needed solutions in 2023 is the Shopify & PIM integration, which allows you to automate the filling of any product information, avoiding mistakes that can cost a lot of money.

Contact our experts today to learn how Shopify & PIM integrations can improve your eCommerce business in 2023.

How Shopify And Gepard PIM Integration Can Improve Your Business In 2023

Liubov Pesotska
Written by Liubov Pesotska
SEO Specialist at Gepard
Has an experience in PR and SEO. Inspired by everything new: places, people, ideas. Believes in turquoise organizations and the power of community.

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