It allows businesses to store and analyze diverse data types, providing scalability and the ability to derive valuable insights for improving customer experiences, personalization, and overall business performance.
While conventional databases are sculpted to accommodate structured information within pre-decided schemas, a DL is capable of preserving all forms, inclusive of structured, semi-structured, and unprocessed information. Additionally, they exhibit greater malleability compared to databases, sanctioning businesses to amass and examine vast info volumes devoid of concerns over schema alterations or priming.
In simple terms, the difference between a data warehouse and a Data Lake lies in the structure and processing. The warehouse stores structured information in a predefined schema for specific analysis, while a DL save structured, half-structured, and not at all structured info in its raw form for diverse analytical approaches based on various Data Lake tools.
Data Lakes in eCommerce offer various benefits. They provide scalability, allowing businesses to effortlessly manage colossal volumes of data, thereby simplifying the process of escalating their digital storage and analysis capabilities. Data lakes also offer adaptability, granting businesses the freedom to store and dissect all types of information, including structured, semi-structured, and unprocessed data. Real-time analysis is another advantage, enabling eCommerce businesses to process and scrutinize data on-the-go, empowering them to make well-informed decisions swiftly. Moreover, Data Lakes are economical, harnessing scalable and cost-efficient storage solutions. This makes it simpler for eCommerce businesses to stockpile and handle vast volumes of information without straining their finances.
You need to use Data Lake if your organization is one that generates extensive information volumes from multiple sources and requires storing, managing, and analyzing those in real time.
It assists B2B eCommerce enterprises in making well-informed decisions based on real-time insights, enhancing customer experiences, and boosting operational efficiency.