Back to Glossary

Headless eCommerce

What Is Headless eCommerce?

In a headless commerce platform, users can detach their store back-end functionalities from the front-end. In other words, these functionalities are “decoupled” as explained by Dirk Hoerig when he coined the term in 2013.

What Are The Benefits of Headless Commerce?

The headless commerce approach comes with various benefits, such as:

  • flexibility;
  • swift scalability on the go —which is limited to some extent in traditional commerce;
  • development and ongoing upgrade speeds.

Other advantages of this eCommerce approach include high levels of customization and personalization in terms of themes & visualization.

How Does Headless Commerce Impact Your Customers?

Leveraging headless commerce software means opportunities to interact with your customers more intuitively. For instance, you can change and optimize front-end information on the go every time you have new content.

Most importantly, headless tech approach comes with universal compatibility to ensure that end-users can access your website as conveniently as possible. In other words, this tech is geared towards empowering merchants to define how they want the experience of their customers to feel and look like.

How Does Headless Commerce Work?

Headless technology in eCommerce is a game-changer. The technology leverages API to communicate specific, agreed-upon protocols via multiple frameworks. This also means that the APIs can request information simultaneously from the back-end. Users running their online stores on web services are likely leveraging RESTful APIs. Shopify headless commerce leverages GraphQL as the storefront API.

How Do You Get Started With Headless eCommerce?

Getting started with headless solution is easy if you can get a team of innovative developers and creative designers to work together. While developers build, the designers can focus on creative optimization to enhance customer experience.

Even better, Commerce Cloud Developer Center gives you a public portal, where your developers can learn to build with speed, as well as leverage third-party integrations.

 

RELATED TERMS

Frequently Asked Questions About Headless eCommerce

What is headless architecture?

Headless model or architecture entails combining all eCommerce logic and functionalities in API sets. The back-end powers these APIs to avail them at any front-end channel and enhance customer experience.

What is a headless API?

Headless API is a feature available in traditional CMS systems that allows users to share content in a separate presentation layer.

Is Shopify a headless eCommerce?

Shopify leverages headless tech, which allows the platform’s merchants to integrate third-party applications for building their front end.

What's the difference between headless and traditional eCommerce?

Traditional eCommerce setup has predefined experiences for both the merchant and the customer. On the other hand, headless approach allows merchants to customize their experience as they want.

You May Find It Interesting

Multi Store vs. Multi Tenant Ecommerce Platforms: Key Differences

Multi Store vs. Multi Tenant eCommerce Platforms: Key Differences

Confused by multi-store vs. multi-tenant eCommerce platforms? Dive woth us into the pros, cons, and ideal use cases of each platform.

Read more
What is Dynamic Pricing in Retail & How to Manage it?

What is Dynamic Pricing in Retail & How to Manage it?

Discover here - what is dynamic pricing, and for what reason it has grown in popularity? What dynamic pricing strategies can increase profits?

Read more
Top 7 Sales Channels for Omnichannel Strategy

Top 7 Sales Channels for Omnichannel Strategy [2024]

In this article, we will consider the top sales channels and factors that influence the choice of distribution channels. So, let’s go.

Read more
Compliance with Electronics Standards

How to Ensure Compliance With Electronics Standards

Discover how electronics manufacturers, retailers, and eCommerce businesses can overcome PIM challenges and meet industry standards.

Read more
Re-Commerce and Brand Sustainability

Why Re-Commerce Is The Answer to Future of Brand Sustainability

Discover how recommerce can transform your brand by reducing waste, increasing profits, and meeting the demand for eco-friendly products.

Read more
PIM Solutions for Healthcare Manufacturers
3 min read
Blog

PIM Solutions for Healthcare Manufacturers

Today we will talk about PIM in healthcare, why it is useful for everyone, not just large players and how Gepard PIM can help.

Read more
Top 10 Re-Commerce Trends in 2024

Top 10 Re-Commerce Trends in 2024

Explore the booming re-commerce industry! Discover the top 10 trends shaping 2024, driving revenue growth and sustainability.

Read more
6 Best Practices in Product Data Syndication [2024]

6 Best Practices in Product Data Syndication [2024]

To ensure successful product data syndication, it is important to follow best practices. In this article, we will discuss them.

Read more
Interview With Product Data Management Experts

Unlocking eCommerce Success: Interview With Product Data Management Experts

Gepard PIM team invites eCommerce specialists to share their valuable insights with our research specialists.

Read more
Cloud Product Information Management

Cloud Product Information Management: How to Choose the Right Platform?

In this piece, we will discover what is cloud based product information management and how to choose the right platform for your business.

Read more

Let’s Get In Touch

Need to contact us? Just use this form

Gepard Privacy Policy
Success
PIM researches
Unlocking the Future of reCommerce: Your Insights Matter!
Join our mission to transform the reCommerce landscape: Share your expertise and make a difference!
Join Research