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Locale

What Is locale?

A locale file allows merchants to translate their product information using a set of translated text strings that are available in multiple languages, such as English, Spanish, Italian, etc. You can leverage a locale file to translate any type of content displayed in your storefront.

How Does Locale Work?

Typically, a locale has identifier codes that automatically pick up the local language based on the country of the region’s code. The file then sets a parameter to define the language to display, as well as any other preference that the user might want to view from their interface.

What Are The Benefits of Locale?

Locale settings are critical for any business that wants to expand its operations in overseas markets. With an app locale setting, you can increase market visibility to stimulate international sales across multiple channels.

This setting is also ideal for targeting new demographics as it gives you a competitive edge by offering personalized services. Moreover, displaying prices and product information in local languages means you can minimize the need and costs of on-site customer service.

What Is Basic Organizational Structure of Locale Files?

Locale applications follow a schema naming structure with a standard organizational structure. This includes the Category structure, which features the top-level segment of your files.

The other structure includes the Group, which segments the categories. Lastly, we have the description level which highlights specific translations.

What Are The Examples of Locale Files Names?

The files belong to the IETF system which designates the first lowercase letter to stand for the language code, while the second uppercase letter is designated to stand for the region code.

Examples of these name files include:

  • en-GB.json to represent the English language and the Britain region;
  • and es-ES.json to represent the Spanish language and the Spain region.

What Is Multi-locale Management in PIM System?

Multi-Locale Management in an innovative PIM solution allows you to localize or translate product information automatically on the go. The tool is crucial for retailers who sell products in global sales channels across different regions. Also, multiple language functionalities can help you target new market segments and stay ahead of competitors.

RELATED TERMS

Frequently Asked Questions About Locale

What are locales files?

These are JSON files that feature sets of translated text strings in your eCommerce theme editor.

How to add a new locale in PIM?

Most solutions come with multiple locales by default. However, you can add a custom locale to your PIM by creating the code and importing it to your system.

What is en_US?

This is the locale file for English-speaking customers in the US.

What is a locale localization?

Also known as language localization, this entails optimizing product information to specific region code.

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