About Alexandra Gladchenko

Content Marketing Manager at Gepard

Articles By This Author

What Is GDSN Data Pool
4 min read
by Alexandra Gladchenko
Product Information Management

What Is GDSN Data Pool And How Does It Work

Let's find out what is GDSN data pool by GS1, GDSN meaning, standards, functions and why brands & retailers can benefit from it.

GDSN GS1 product content syndication product information management
Retail Industry Evolution
9 min read
by Alexandra Gladchenko
Insights / Trends

History Of Retail Industry: Going In Hand With Technology Development

In this post, let’s take a walk on the past of retail industry, analyze the trends we see today, and try to make guesses about the future.

retail retail industry
How to Use Technologies To Build B2B Strategy
5 min read
by Alexandra Gladchenko
eCommerce Strategy

How B2B Companies Leverage Technology To Accelerate Sales In B2B

B2B distributor and supplier challenges: how to leverage proper B2B ecommerce software to easily make it your strong point and win B2B tenders.

B2B B2B eCommerce eCommerce eCommerce Strategy
What Is Product Content Syndication
6 min read
by Alexandra Gladchenko
Product Data Syndication

What Is Product Content Syndication In eCommerce (a.k.a. Product Data Syndication)

Define product content syndication and aggregation. How retailers and brands can benefit from syndication and distribution of product content.

PIM product content product content syndication product information management

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How Product Content Can Reduce eCommerce Returns
5 min read
by Alexandra Gladchenko
eCommerce Strategy

How To Reduce eCommerce Returns With Rich Product Content

Learn about efficient ways to minimize product returns through product content optimization. Enhance customer experience and increase sales.

eCommerce eCommerce Strategy product content product information management
Content Creation Tools to Enhance Product Page
12 min read
by Alexandra Gladchenko
Product Information Management

Enhance Product Detail Page With Top Content Creation Tools

Top tools to quickly improve your product detail page: from product description to product images. Enhance your sales with top content.

content optimization product content product content tools product information management
Tips For Work From Home During Quarantine
4 min read
by Alexandra Gladchenko
Insights / Trends

Global Quarantine: Work From Home Tips During Covid-19

Learn how to work from home and stay productive during coronavirus outbreak. The best tips on staying effective.

Covid-19 remote work
How To Implement a Successful D2C Business Model
10 min read
by Alexandra Gladchenko
eCommerce Strategy

D2C Business Model: Learn From Top Performing Businesses

Learn about the D2C business model and its benefits in eCommerce, successful D2C strategies and popular direct to consumer trends.

D2C D2C business model D2C eCommerce D2C marketing

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