The top-of-the-page content in eCommerce is pivotal because it’s the initial view customers get upon landing on a webpage. It’s vital to create a strong impression with this content and offer pertinent information to pique customer interest. Let’s delve into why the first visible content is crucial for online consumers:
To craft compelling content for this prime spot, focus on elements that will captivate the customer and prompt them to take action. Here are some key aspects to consider when optimizing the initially visible content:
Here are some effective strategies for optimizing content at the top of the page:
The page fold can vary based on the user’s device and screen size, but it generally refers to the top/bottom of the content that’s visible on a webpage without scrolling.
Yes, it can influence SEO as search engines give preference to content placed at the top of the page.
Yes, it can impact conversion rates as it influences a potential client’s purchasing decision.
Gepard is proud to announce that it has officially received status as Feed Management Partner integrated with the Mirakl marketplace.Read more
Read how niche eCommerce businesses can benefit from the PIM app and explore the cases of market-specific industries that implemented PIM.Read more
Explore the benefits of ML-powered PIM software for eCommerce and learn from the most successful machine learning practices.Read more
Don’t miss the chance to dive into the PIM market forecast for 2030 and the latest tech solutions updatesRead more
Explore the most popular PIM product data security & privacy challenges and learn how to fix them with our detailed list of data safety tips.Read more
How can PIM software solutions streamline the supply chain management? Find out the main challenges and read about PIM best practices.Read more
Gepard, an all-in-one PIM platform, team is proud to announce our membership in the Emerging Europe Global Visibility Programme.Read more
Discover more about the news that Fucida selects Gepard to automate the product content integration with the EPREL database.Read more
Find out what is product catalog management, its challenges, and best practices, and read how you can benefit from its automation.Read more
A good read is a great way of upskilling and learning new strategies in eCommerce. Here is a must-read eCommerce booklist in 2023.Read more
Need to contact us? Just use this form